They haven’t even hit 30, yet they’re already talking about wrinkle prevention, personalized supplements, and longevity routines. From skincare to sober-curious habits and daily Pilates, Gen Z is shaping a new narrative around what it means to age—and age well. So what’s driving this early obsession with aging better? 1. Gen Z is growing up […]
Ice baths. Smoothie bars. Shared saunas. Breathwork in community. It’s not a spa day or a gym—it’s the new frontier of wellness. Forget the traditional gym model. Today, we’re witnessing the rise of “social wellness clubs”—hybrid spaces that combine movement, longevity, connection, and self-care. It’s a holistic, communal, and lifestyle-driven approach that’s gaining ground across […]
Remember when going to a festival meant surviving on vodka Red Bulls, dancing till sunrise, and waking up in a stranger’s tent wondering where your shoes went? Yeah, that version of the party is officially out of style. In its place? A new kind of gathering is taking the spotlight — one where hangovers are […]
There’s a quiet revolution happening in the wellness space. And no, it’s not about the latest biohacking gadget or extreme cleanse trend. It’s about softness. Call it the “Soft Wellness” movement — a new wave that’s challenging the perfection-obsessed, performance-driven culture that’s been dominating the industry for years. Instead of glorifying 6 a.m. marathons and […]
